As an integral highlight of the International Famous Furniture Fair(3F), the official forum series has evolved alongside the fair’s 27-year development, growing into a core global platform for industry dialogue, trend interpretation, resource integration and innovative cooperation.
Centering on the dual core of design innovation and global industrial layout, these forums cover diversified and in-depth thematic sessions throughout each exhibition cycle. The forum system gathers authoritative voices from worldwide furniture manufacturers, industrial associations, senior designers, overseas buyers, brand operators and industry scholars. It focuses on cutting-edge industry topics including global furniture brand upgrading, cross-border export layout, Greater Bay Area design empowerment, art and furniture integration, sustainable industrial development, and high-end customized furniture trends, delivering forward-looking industry insights and practical development solutions.
Different from ordinary industrial salons, the 3F forums balance academic depth and industrial practicality. Each session combines keynote speeches, roundtable dialogues, case sharing and resource docking, building an efficient communication bridge connecting domestic and overseas markets, design creativity and industrial production, as well as brand development and commercial trade. Classic annual events such as Global Partner Summit, Overseas Brand Export Forum, Global Design Trend Seminar and Golden Wing Award Industry Ceremony Forum have become influential annual gatherings in the Asian furniture industry.
Committed to breaking the boundaries of traditional exhibition and trade, the forum series continuously empowers the high-quality transformation and upgrading of the global furniture industry. It not only releases the latest industry development trends and market consumption insights every year, but also promotes in-depth cooperation in design research and development, cross-border trade, brand incubation and industrial chain collaboration. As a vital thought engine of 3F, the forums keep leading the Chinese furniture industry to integrate into the global industrial ecosystem and explore new development opportunities in the new era.